TNS (Taylor Nelson Sofres)

Location-Based Services, which identify a smart-phone’s location, have become popular services for smart-phone users, with Hong Kong’s usage outstripping all other global markets, according to insights consultancy TNS.

TNS reveals the spending habits of Hong Kongers during the coming Chinese New Year and their confidence in the economy.

Abhijeet Dutta Ray joins TNS Thailand as the Managing Director with effect from August, 2011 from Lowe and Partners.

Global use of ‘mobile finance’ surged in the past year as the spread of new technology and mobile banking infrastructure drove a huge increase in take-up rates around the world, new research from TNS, reveals today.

TNS today formed a three-year, multifaceted partnership with CEIBS (China Europe International Business School). The partnership establishes a number of TNS-CEIBS initiatives to create knowledge, foster innovation and benefits for both sides.

TNS has announced the new structure of TNS operations in Asia Pacific (APAC), with Singapore becoming the APAC regional headquarters.

TNS today announced the appointment of James Fergusson as Global Technology Head whereby he will be responsible for leading the global Technology sector community and actively selling TNS’s Technology expertise into both new and existing clients.

TNS has appointed Ian Stewart as Regional Director of Youth for the Asia Pacific Middle East & Africa Region (AP MEA).

When asked to choose the single most important factor in their next purchase, 32% of Chinese consumers chose Content and Applications as their first choice, narrowly behind handset brand (41%) and well ahead of the brand of network provider (3%).

Top advertising industry publication, Media in conjunction with world leading market insight company, TNS, has today released Asia’s Top 1,000 Brands’ for 2009.