http://pressroom.prlog.org/mudra-institute/Mudra Institute of Communications, Ahmedabad Latest Press Releases http://www.prlog.org/12129005-advertising-during-recession-paper-authored-by-dr-varsha-jain-professor-at-mica.htmlDr. Varsha Jain, Assistant professor at MICA, along with Dr Subhadip Roy, Aarzao Daswani and Mari sudha authored a paper titled “Advertising during Recession : An Agency Perspective from India”.Wed, 01 May 2013 06:02:47 GMT http://www.prlog.org/12119503-mica-professors-publish-paper-on-mobile-marketing.htmlIn a paper published in the Middle East Media Educator, Dr Varsha Jain and Dr Saumya Pant reveal that the telecom industry has flourished in the last few years: by the end of 2011, 6 billion people worldwide used mobile phones.Tue, 16 Apr 2013 12:47:54 GMT http://www.prlog.org/12113792-book-launch-of-communicate-care-cure-guide-to-healthcare-communication.htmlThe launch event of the Book ‘Communicate. Care. Cure. – A Guide to Healthcare Communication’ was held at Crossword Bookstore, Iscon Temple Circle, SG Road on April 6, 2013 from 4:00 PM...Mon, 08 Apr 2013 05:20:56 GMT http://www.prlog.org/12109074-mudra-institute-of-communications-ahmedabad-achieves-100-placements-surpasses-last-years-average.htmlDefying the trend of caution and restraint in some sectors of industry, Mudra Institute of Communications, Ahmedabad (MICA), India’s premier B-School in Communications Management, registered a 100% placement for 18th Batch of its flagship...Sat, 30 Mar 2013 09:30:27 GMT http://www.prlog.org/12106054-mica-celebrates-the-convocation-of-its-18th-batch.htmlhe 18th batch of MICA’s flagship Post Graduate Diploma in Management (Communications) course graduated on 22nd March...Tue, 26 Mar 2013 04:58:06 GMT http://www.prlog.org/12105402-awards-galore-for-micas-2011-2013-pgdmc-batch.htmlAs the 18th batch of MICA’s PGDM(C) course gets ready to graduate, a number of awards were given out to students who stood out and performed exceptionally well through their two years at...Mon, 25 Mar 2013 12:23:44 GMT http://www.prlog.org/12102288-mica-students-stage-street-play-to-spread-girl-education-awareness.htmlThe play was held as a part of the many activities being conducted by MICA’s newly conceived committee GEASH, standing for Gender Equality and Anti-Sexual Harassment.Wed, 20 Mar 2013 06:48:05 GMT http://www.prlog.org/12097903-micavaani-organises-elocution-competition-for-students-from-surrounding-villages.htmlOrganized for the first time, Aapno Manch is an elocution competition for school students. There were two categories: Class V to VII and Class VIII to X.Wed, 13 Mar 2013 12:39:05 GMT http://www.prlog.org/12092930-mica-launches-mica-indian-marketing-intelligence-mimi.htmlIndia's Most Empowering and Comprehensive Market Intelligence ResourceWed, 06 Mar 2013 07:10:29 GMT http://www.prlog.org/12092857-22nd-batch-of-micas-ccccrafting-creative-communications-programme-graduates.htmlThe 22nd batch of MICA’s famed CCC(Crafting Creative Communications) course graduated today.Wed, 06 Mar 2013 04:48:50 GMT http://www.prlog.org/12091171-mica-faculty-co-authors-research-article-on-the-emerging-trends-in-global-advertising.htmlDr. Varsha Jain, Associate Professor, MICA and Subhadip Roy have published a research article on 'The Emerging Trends in Global Advertising' in 'Media Asia’, an Asian Mass Communication Quarterly.Mon, 04 Mar 2013 09:42:13 GMT http://www.prlog.org/12089042-day-two-results-in-fruitful-discussion-around-the-role-of-youth-in-ecology-awareness-at-mica-gec.htmlThe second session of the day was a panel discussion by eminent personalities from the industry on “Eco communication- achievements and challenges”.Thu, 28 Feb 2013 07:15:25 GMT http://www.prlog.org/12087298-three-days-national-seminar-on-ecology-communication-and-youth-begins-at-mica.htmlMICA, in partnership with, Gujarat Ecology Commission (GEC) is organizing a three days National Seminar on Ecology, Communication and Youth: An ICZMP initiative at MICA campus, Shela, Ahmedabad from February 25 – 27, 2013.Tue, 26 Feb 2013 10:01:11 GMT http://www.prlog.org/12083312-mica-advances-to-regional-finals-of-4th-annual-hult-prize.htmlGlobal top-tier schools will go head-to-head in world’s largest student competition in quest for social good and USD 1 million in start-up fundingWed, 20 Feb 2013 04:49:33 GMT http://www.prlog.org/12081572-faculty-on-paper-authored-by-mica-navigating-generation-for-effective-mobile-marketing.htmlAs mobile usage increased dramatically in India, its importance in the world of marketing has grown manifold. Mobile phones are primarily used by the young (Gen Y) in India and 50% of its population is under 25 years of age.Mon, 18 Feb 2013 05:49:59 GMT http://www.prlog.org/12079035-smaller-cities-spur-the-growth-of-luxury-car-market-study-by-mica-faculty-dr-varsha-jain-reveals.htmlAn article titled “Marketing luxury cars in India” authored by Dr Varsha Jain, Assistant Professor, MICA and Kruti Patel, Chairperson, Dernier Cri was published in Warc – January 2013.Wed, 13 Feb 2013 11:53:38 GMT http://www.prlog.org/12074475-micas-annual-sports-fest-concludes.htmlThe third and the final day of SAMAR, (MICA’s annual inter B-school sports festival) saw many twists and turns as teams gave it their all for the ultimate honour.Wed, 06 Feb 2013 10:41:28 GMT http://www.prlog.org/12073446-sporting-fever-grips-mica-as-literary-fest-ends-on-high-note.htmlThe sporting weekend moved into its final day on Monday after an eventful two days. Playing contingents belonging to major B-schools from all over the country have turned up the heat at the annual sporting extravaganza SAMAR.Tue, 05 Feb 2013 07:05:52 GMT http://www.prlog.org/12071229-mica-organises-sports-and-literary-fest-this-weekend.htmlMICA is the place to be, with two of the biggest committees putting up their annual fests. SAMAR 2013, the biggest sports fest across B-schools in the country & Reverie 2013, MICA’s annual literary fest are scheduled from 2nd February-4th February.Fri, 01 Feb 2013 05:12:37 GMT http://www.prlog.org/12067849-mican-film-catch-22-wins-first-prize-at-the-india-fest-2013.htmlThe film ‘Catch-22’ made on the theme ‘Explore more’, won the hearts of the audience and judge Bejoy Nambiar – an acclaimed filmmaker from Bollywood and the director of Shaitan.Tue, 29 Jan 2013 00:07:00 GMT http://www.prlog.org/12067836-admission-test-micat-for-pgdm-communications-of-mica-to-be-held-on-march-3rd-2013.htmlThe MICAT written examination for admission to the two-year (full time) residential Post Graduate Diploma in Management (Communications) commencing June 2013 will be held on March 3rd, 2013. The last date for applying to this is January 29th, 2013.Mon, 28 Jan 2013 10:37:53 GMT http://www.prlog.org/12067796-tim-love-to-deliver-special-sessions-during-mica-mdp.htmlMr. Tim Love, Vice-Chairman, Omnicom Group will deliver special sessions during the MDP at MICA on ‘Invoking the Power of Visuals: Winning Strategies for Successful Branding’ (5-8 February, 2013) with Prof. Subhash TendleMon, 28 Jan 2013 09:39:12 GMT http://www.prlog.org/12051360-micatalyst-announces-three-powerful-mdps-at-mica-in-january-2013.htmlMICATALYST, the MDP Centre at MICA, has announced fully-residential management development programmes (MDPs) during January 2013 in key management areas important for senior industry professionals in advertising, entertainment and media.Tue, 01 Jan 2013 10:57:32 GMT http://www.prlog.org/12045885-micans-perform-flashmob-for-the-upcoming-gujarat-elections.htmlWith Gujarat Elections around the corner, a bunch of Micans from the current CCC batch sat together and brainstormed on the issue of youth participation during elections.Wed, 19 Dec 2012 04:37:46 GMT http://www.prlog.org/12036815-micatalyst-at-mica-announces-year-end-mdps-for-marketing-professionals.htmlMICATALYST, the MDP Centre at MICA, has announced fully-residential management development programmes (MDPs) during December 2012 2012 in key marketing areas important for senior industry professionals to refresh and upgrade their skills.Wed, 05 Dec 2012 05:46:16 GMT http://www.prlog.org/12031141-sankalp-mica-presents-sakharam-binder-and-mareechika.htmlThe annual campus and theatre festival of Mudra Institute of Communications, Ahmedabad (MICA) was organised from 23-25th November 2012. The event was inaugurated by Varun Maira, author of the coffee table books 'Champaner - A Medieval Capital' .Tue, 27 Nov 2012 05:16:56 GMT http://www.prlog.org/12028619-dr-nagesh-rao-to-conduct-programme-at-mica-on-communicating-global-leadership.htmlMudra Institute of Communications, Ahmedabad (MICA) will be organising a five-day intensive MDP on ‘Communicating Global Leadership’ to be conducted by Dr. Nagesh Rao, President and Director-MICA.Thu, 22 Nov 2012 04:35:01 GMT http://www.prlog.org/12019786-mica-annonuce-new-course-in-digital-communications.htmlThe Mudra Institute of Communications, Ahmedabad (MICA) has decided to offer a specialization in Digital Communications Management, encompassing New Media in its flagship 2-year Post Graduate Diploma in Communications Management (PGDM-C)Fri, 09 Nov 2012 11:04:11 GMT http://www.prlog.org/12015203-micas-annual-marketing-management-festival-micanvas-2012.htmlMicanvas 2012 – The flagship marketing festival at MICA started on a high note on Friday. The day began with participants (200) gearing up for the upcoming competitions.Sat, 03 Nov 2012 11:07:09 GMT