Verde PR & Consulting

Team Dagger athlete Pat Keller took first place overall and third place in the short boat competition at the 18th annual Green River Narrows Race last weekend.

G3, Backcountry Babes wrap-up inaugural SheGraphiks contest with three winning selections.

K2 Sports joined forces with Protect Our Winters (POW) and the Natural Resources Defense Council (NRDC), a group of high profile leaders and athletes in the outdoor and snowsports industries, for meetings with Washington officials this week to bring...

GREENVILLE, S.C. (October 3, 2013)– The Wilderness Systems name is synonymous with outstanding performance, design innovation, and high quality construction, and the all-new Focus™ builds upon the brand’s long-standing reputation to redefine...

Dec. 14 will mark the inaugural day of on-snow fun for female skiers

Vancouver, BC (October 1, 2013) - G3 knows you’re stoked for winter, but this fall the leading independent backcountry ski and splitboard brand wants to know: How committed are you? Will you be ready when the first couloir fills in or when that line...

K2 Canada has named ski-industry veteran, Chris Thomson, as the new Sales Representative for K2 Skis in the Southern Ontario region. With over ten years of industry experience, Chris has developed a reputation for exceptional account service.

Carlsbad, Calif. (Sept. 23, 2013) – Zoot Sports, a global leader in endurance sports and makers of elite performance apparel, footwear, wetsuits and accessories, continues its rapid upward trajectory in the triathlon and athletic apparel markets with...

K2 Sports is proud to announce the appointment of Josh Malczyk as Global Brand Director of the Line and Full Tilt brands.

G3’s 2013 ‘SheGraphiks’ Ski Design Contest Focuses on Female Skiers