https://pressroom.prlog.org/BrandRecruitment/ About Brand Recruitment - Brand are the only specialist PR and Marketing recruitment firm in the Eastern Region. With the widest variety of marketing jobs in the area, we work with clients ranging from boutique marketing agencies to global FMCG giants. https://www.prlog.org/11863302-starbucks-aims-to-improve-their-in-store-customer-experience.html Coffee chain, Starbucks has launched a new campaign to improve its in-store customer experience.Tue, 01 May 2012 10:40:48 GMT https://www.prlog.org/11860609-brands-are-faced-with-global-shortage-of-data-driven-marketing-professionals.html Recent advances in digital data and software have opened up opportunities for companies to gain insight from customer data in order to improve their knowledge of the market.Fri, 27 Apr 2012 07:59:10 GMT https://www.prlog.org/11857672-brands-get-patriotic-for-the-jubilee.html As preparations get under way for the Diamond Jubilee many brands are releasing patriotic campaigns to show their support.Tue, 24 Apr 2012 14:53:47 GMT https://www.prlog.org/11853910-are-we-becoming-nation-of-job-flirts.html According to a recent report carried out by Taelo Corporation, social networking has created a nation of UK job flirts.Thu, 19 Apr 2012 16:20:00 GMT https://www.prlog.org/11846828-facebook-aims-to-improve-their-advertising-service-offering.html Facebook continues to be a key focus of a brand’s marketing strategy due to the continued success of the use of Facebook on product sales.Wed, 11 Apr 2012 13:51:43 GMT https://www.prlog.org/11840326-cambridge-is-one-of-the-best-paying-cities-in-the-uk.html Cambridge has been named as one of the highest paying cities in the UK by a recent report from the Office of National Statistics (ONS), which analysed salaries across the country.Tue, 03 Apr 2012 10:32:18 GMT https://www.prlog.org/11837838-changes-in-the-soft-drinks-market.html Soft drinks industry marketers are finding that they now need to add value to their marketing in order to compete in this fiercely competitive sector rather than focusing entirely on price.Fri, 30 Mar 2012 13:05:39 GMT https://www.prlog.org/11830498-graduate-job-market-graduates-in-low-paid-jobs.html The Office for National Statistics has revealed that 36% of graduates (dating from the past 6 years) were employed in unskilled jobs during 2011 which is an increase of 9% from 2001.Wed, 21 Mar 2012 16:29:21 GMT https://www.prlog.org/11805790-where-is-the-best-place-to-find-job-in-the-uk.html The best place to find a job in the UK has been revealed as Scotland by jobs site Adzuna.Wed, 22 Feb 2012 15:44:48 GMT https://www.prlog.org/11804340-dominos-digital-initiatives-boost-flagging-sales.html The use of social media as a marketing tool is widely criticised by many in the consumer field; not by Domino’s Pizza though.Tue, 21 Feb 2012 10:17:04 GMT https://www.prlog.org/11781759-the-lynx-effect-for-her-lynx-launches-new-womens-fragrance.html Lynx has recently launched a new fragrance – for women. The popular brand is famed for its potent scent and power to attract women to its wearers with the “Lynx Effect”. But now, for the first time, they have launched a product for women.Wed, 25 Jan 2012 17:23:55 GMT https://www.prlog.org/11770588-fully-booked-mcdonalds-new-happy-meal-strategy.html McDonald’s has teamed up with War Horse author and former children’s laureate Michael Mopurgo and publishers HarperCollins to give away children’s books as part of a new campaign to improve child literacy.Thu, 12 Jan 2012 15:37:16 GMT https://www.prlog.org/11718542-groupon-the-dream-website-for-bargain-hunters.html ‘Deal-of-the-Day’ website Groupon has been going from strength-to-strength since its launch in November 2008.Tue, 08 Nov 2011 15:21:59 GMT https://www.prlog.org/11706550-magazines-look-to-boost-their-online-engagement-with-readers.html Magazine brands looking to boost online engagement with their readers should be linking back to their traditional offline print product suggests a report.Tue, 25 Oct 2011 10:56:41 GMT https://www.prlog.org/11690969-the-guardian-adopts-new-marketing-strategy.html The Guardian has invested an additional £2m in its brand marketing this year and is increasing the size of its marketing team to support its new ‘digital first’ strategy.Tue, 11 Oct 2011 10:46:19 GMT https://www.prlog.org/11650586-domino-launches-ipad-app-which-will-hopefully-repeat-their-iphone-success.html Milton Keynes based Domino has launched a new iPad app which catapults the brand into the forefront of mobile platform success.Wed, 07 Sep 2011 13:58:42 GMT https://www.prlog.org/11648504-dont-judge-book-by-its-cover.html Hertfordshire based Tesco has hired We Are Social to devise and implement a social media strategy for their books department.Tue, 06 Sep 2011 11:05:55 GMT https://www.prlog.org/11645127-the-prime-minister-and-cabinet-office-accrue-new-head-of-digital.html Nick Jones has been named as the new Head of Digital for the PM and Cabinet Office.Fri, 02 Sep 2011 11:01:56 GMT https://www.prlog.org/11641348-pepsi-proves-size-really-does-matter-to-women.html PepsiCo has launched a new smaller size alternative to their current 330ml cans as a marketing ploy to attract more women to its brand.Tue, 30 Aug 2011 14:32:39 GMT https://www.prlog.org/11636770-uk-travel-companies-merger-could-leave-marketers-in-uncertainty.html Peterborough based Thomas Cook’s merger with Co-operative Travel and the Midlands Co-operative has been approved by the Competition Commission.Thu, 25 Aug 2011 14:57:29 GMT https://www.prlog.org/11625753-charities-must-invest-in-marketing-to-succeed.html Marketers working in the charity sector have suggested that charities must invest in marketing and communications activities in order to survive the £120m funding cuts that the sector is currently anticipating.Tue, 16 Aug 2011 14:35:51 GMT https://www.prlog.org/11624278-retailers-turn-to-customer-loyalty-to-secure-sales.html Whitbread have announced that they are seeking an agency to look after its CRM business.Mon, 15 Aug 2011 14:12:28 GMT https://www.prlog.org/11608001-surge-in-social-media-community-managers-across-uk-businesses.html A recent survey carried out by EpiServer has revealed that in an attempt to bolster social media campaigns, 69% of UK businesses are looking to employ Community Managers.Mon, 01 Aug 2011 11:32:28 GMT https://www.prlog.org/11603985-one-year-to-go-london-2012-olympic-games-themed-advertising-campaigns-are-launched.html With only one year to go until the opening ceremony of the London 2012 Olympic Games, well known brands are launching their Olympic themed advertising campaigns to increase awareness of their official Olympic partner status.Thu, 28 Jul 2011 13:57:52 GMT https://www.prlog.org/11573567-big-brother-jumps-on-the-facebook-bandwagon-busy-summer-for-online-marketing-managers.html If like me you thought the nation had said a final farewell to Big Brother, you would be wrong. I’m sure you heard the joyous news that the reality show will re-launch on Channel 5 this August.Wed, 20 Jul 2011 14:07:36 GMT https://www.prlog.org/11592573-advertisers-see-dramatic-rise-in-the-cost-of-facebook-advertising.html Advertisers are finding that the cost of advertising on Facebook has increased by 74% with the price of cost per click Facebook adverts doubling between the second quarter of 2010 and the same period in 2011.Wed, 20 Jul 2011 14:05:51 GMT https://www.prlog.org/11564459-another-one-bites-the-dust-thorntons-to-close-180-stores-and-lose-their-marketing-director.html Over the last couple of weeks, the high street has seen many chains close-down as they fall victim to falling sales. Fashion retailer Jane Norman fell into administration just a couple of days ago and has seen all 90 of their stores cease trading.Wed, 29 Jun 2011 15:24:25 GMT https://www.prlog.org/11553953-what-are-the-arguments-for-agency-versus-client-side.html One of the main dichotomies which Brand Recruitment comes across on a daily basis is client-side versus agency.Wed, 22 Jun 2011 15:07:18 GMT https://www.prlog.org/11544980-sponsorship-in-sport-is-more-important-than-ever.html It has never been more important for marketing teams working in sport to forge ahead with sponsorship deals.Thu, 16 Jun 2011 14:42:29 GMT https://www.prlog.org/11538880-cambridge-marketers-benefit-from-networking-event.html 130 local marketing and media folk descended on Revolution Bar, intent on establishing new business relationships and cementing existing ones at an event sponsored by Brand Recruitment and organised by marketing job site, onlymarketingjobs.com.Mon, 13 Jun 2011 15:21:01 GMT https://www.prlog.org/11529941-monarch-airlines-has-decided-to-overhaul-brand.html Airline marketers will be interested to read that Luton-based airline Monarch has decided to overhaul its brand in the hope that it will compete with other low-budget airlines. In this competitive market, how will marketing managers keep ahead?Tue, 07 Jun 2011 16:15:17 GMT https://www.prlog.org/11518798-the-cost-of-creative.html As an employer, do you know how much the average wage of a Graphic Designer would set you back? Or are you a designer who wants to know your economical worth? Either way, Brand Creative can help shed some light on the ‘going-rate’.Tue, 31 May 2011 15:28:23 GMT https://www.prlog.org/11513615-mothercare-announces-strategy-overhaul-and-uk-store-closures.html Mothercare has announced that it is to close 110 UK stores as part of a plan to overhaul its strategy.Fri, 27 May 2011 12:14:46 GMT https://www.prlog.org/11507511-major-beauty-brand-steps-up-digital-marketing-presence.html Nivea For Men is shifting the focus of it marketing strategy away from more traditional methods and concentrating more on digital marketing.Tue, 24 May 2011 14:28:11 GMT https://www.prlog.org/11505247-competition-heightens-amongst-high-street-beauty-retailers.html Boots has become the latest high street retailer to feel the effects of the economic downturn, reporting a mere 0.4% annual like-for-like sales growth.Mon, 23 May 2011 14:08:23 GMT https://www.prlog.org/11500053-web-designer-salaries-revealed.html Brand Creative is currently compiling a salary survey dedicated to Graphic and Web Design jobs in the Eastern Region.Thu, 19 May 2011 14:57:40 GMT https://www.prlog.org/11497784-norwich-based-insurance-giant-aviva-nominated-in-5-marketing-society-awards-for-excellence-awards.html The wait is over. Nominations are in and the voting has begun. This year’s Marketing Society Awards for Excellence are set to feature some global heavy hitters ranging from retail giants to much-loved charities.Wed, 18 May 2011 14:59:49 GMT https://www.prlog.org/11493049-easyjet-in-search-of-marketing-support.html It has been a difficult couple of years for the aviation industry as profits were hit by rising fuel and duty costs.Mon, 16 May 2011 14:38:13 GMT https://www.prlog.org/11487532-higher-salaries-for-bedfordshire-and-buckinghamshire-marketing-jobs.html In Brand Recruitment’s recently conducted annual Marketing Salary Review for 2011, marketers living in Bedfordshire and Buckinghamshire are paid 1.48% above the regional average.Thu, 12 May 2011 14:45:52 GMT https://www.prlog.org/11485216-how-portfolio-can-ensure-you-get-your-ideal-graphic-designer-job.html A graphic designer’s portfolio is vital for them to showcase their work and help their job search.Wed, 11 May 2011 15:12:11 GMT https://www.prlog.org/11482914-norwich-hosts-the-east-of-england-spring-marketing-conference.html The Forum in Norwich City centre played host to the ever popular Chartered Institute of Marketing Spring Marketing Conference on the 6th April 2011.Tue, 10 May 2011 15:18:42 GMT https://www.prlog.org/11480482-salary-review-for-norfolk-and-suffolk-surprises-marketers.html A review of salaries for marketing jobs which is soon to be launched by Brand Recruitment indicates that salaries in Norfolk and Suffolk are generally lower than in other areas of the Eastern Region.Mon, 09 May 2011 14:12:43 GMT https://www.prlog.org/11476963-marketing-budgets-remain-low-but-marketers-should-not-be-left-disheartened.html A recent report conducted by Bellwether has found that marketing budgets have been cut for the first quarter of 2011 within the UK.Fri, 06 May 2011 15:22:19 GMT https://www.prlog.org/11472543-facebook-and-youtube-focus-on-boosting-their-advertising-revenues-through-online-marketing.html Social media sites such as YouTube and Facebook are continuing to focus on increasing their advertising revenues, helping to grow the UK online advertising market by over 25% to approximately £1 billion in 2010.Wed, 04 May 2011 15:10:45 GMT https://www.prlog.org/11450577-proctor-gamble-launch-digital-beauty-magazine.html Market leader, Proctor and Gamble is set to launch a free online magazine to promote its interest in the beauty industry.Thu, 21 Apr 2011 17:07:38 GMT https://www.prlog.org/11447501-is-using-cheap-social-media-cop-out-for-marketers.html When you see companies over-using social media or email marketing, what do you think? Cheap and lazy? These are the thoughts of Simon Carter, Marketing Director for Fujitsu’s government arm.Wed, 20 Apr 2011 10:24:07 GMT https://www.prlog.org/11443469-ipad-growth-means-web-designers-have-to-re-think-websites.html Web designers will have to rethink their layouts and tactics to accommodate the increasing popularity of the iPad.Mon, 18 Apr 2011 16:03:38 GMT https://www.prlog.org/11423780-going-freelance-and-how-it-can-work-for-you.html After placing several freelancers and contractors in Graphic Design and Web Design roles within Hertfordshire and Cambridgeshire, Brand Creative have decided to give those thinking of going freelance some tips and advice.Thu, 07 Apr 2011 16:10:04 GMT https://www.prlog.org/11416319-brands-flock-back-to-advertising.html Brand managers across the UK will be interested to see the latest statistics on advertising trends, published recently by the Internet Advertising Bureau and Price Waterhouse Coopers.Mon, 04 Apr 2011 13:32:45 GMT https://www.prlog.org/11392968-surge-in-take-home-drinks-sales-is-good-news-for-brand-and-category-managers.html A recent report has indicated that sales of ‘take home’ drinks such as those regularly bought in multipacks from supermarkets have grown impressively over the past year.Wed, 23 Mar 2011 09:16:17 GMT