DigitalPulse365

OpenSponsorship analysis of real paid campaigns finds the 50K–250K "mid-tier" influencer delivers the worst cost per view and worst cost per engagement of any creator category -- simultaneously

Industry-first milestone includes more than a dozen policies purpose-built for AI agent security, covering MCP server configuration, agent authorization, and agentic-specific threat patterns across the enterprise.

Analysis of 700,000+ athlete Instagram posts finds female athletes get a 41% engagement lift on family content while male athletes get a 23% penalty -- and the sports leading the category are not the ones brands expect.

World's largest athlete marketing platform publishes proprietary data from 14.9 million posts, showing brands are measuring influencer success with the wrong metrics