First Class Educators

Now that students of the AIP have learned SEO and a little about WordPress, they continue to impress the instructors with their high level of achievement and eagerness to learn.

Brian Pasch is gearing up to present at the Internet Battle Plan conference held in Atlantic City, New Jersey. The Internet Battle Plan will take place on December 11-12, 2012.

First Class Educators is proud to announce DealerFire as the sponsor for the cocktail reception on the 2nd day of the Digital Marketing Strategies Conference. DealerFire is renowned in the automotive industry for providing custom web designs.

The agenda for the 2013 one-day conference, Digital Marketing Blitz, has been announced. The schedule consists of a full day of workshops, meals, a cocktail reception and a pass to the Houston Auto Show.

Now that we have introduced WordPress in Week 3 of the AIP, it’s time to add some content! In Week 4, learn hands-on with content specialists Lisa Salabritas and Mandy Saffer to discover the latest content marketing basics.

Digital Marketing Blitz is the perfect opportunity to work hands on with industry professionals. Laura Davis, Vice President of Local Search Group, will speak about the dealership-vendor relationship and what it entails.

VinSolutions will be the keynote sponsor for Digital Marketing Blitz. First Class Educators and Local Search Group are excited for Sean Stapleton, Vice President of Sales for VinSolutions to speak on the morning of the event.

During Week 3 of the Automotive Internet Program, web gurus Nicole Chasan and Andrew Schmitt will instruct “Creating and Setting Up Your WordPress Blog.” This course is designed to help students discover how to create and navigate the site.

In Week 2 of the AIP, instructors John Fraze and Don Lampert will cover the most relevant techniques in Search Engine Optimization.

In the first week of the Automotive Internet Program, Project Managers Jamie Paton and Wes Germain will give an introduction to the curriculum and cover SEO basics.