Behavioral Economics in Marketing Podcast

Join host Sandra Thomas-Comenole on the 21st episode of The Behavioral Economics in Marketing Podcast as she discusses "Managing Conflict in the Workplace".

Join host Sandra Thomas-Comenole on the 19th episode of The Behavioral Economics in Marketing Podcast as she discusses "Motivating Your Team Through Acquisition Theory".

Join host Sandra Thomas-Comenole on the 16th episode of The Behavioral Economics in Marketing Podcast as she discusses "What is Pent-up Demand?".

Sandra Thomas-Comenole, behavioral economist and award winning marketing professional, published a white paper entitled, "Are we experiencing pent-up demand in the travel industry?" Almost a year into the COVID-19 pandemic, and the term "pent-up demand"..

Join host Sandra Thomas-Comenole on the 15th episode of The Behavioral Economics in Marketing Podcast as she discusses "Managing Cognitive Dissonance".

Join host Sandra Thomas-Comenole on the 14th episode of The Behavioral Economics in Marketing Podcast as she discusses "Increasing Human Capital for Business Growth". Human capital is a measure of the economic value of an employee's skill set.

Behavioral Economics in Marketing podcast releases its 13th episode

Behavioral Economics in Marketing podcast releases its 12th episode

Join host Sandra Thomas-Comenole on the 2nd season of The Behavioral Economics in Marketing Podcast as she explores topics in leadership including acquisition theory, human capital theory and IKEA effect.

Sandra Thomas-Comenole releases white paper on the efficacy of customer sentiment surveys for predicting travel