Jan 18, 2016
On Beneath the Cover today: Enhance your book marketing marketing plan format and grow your book platform, by getting familiar with your audience. Go psychology and start accommodating human temperaments to always keep them wanting more.
Jan 11, 2016
On Beneath the Cover today: Abracadabra! Now that I’ve appeared in a puff of smoke, I’ll tell you the secret to success as an author - and how to write an irresistible book. How? Words can be magic.
Jan 06, 2016
On Beneath the Cover today: The world feels smaller since the passing of Billy Mays, legendary infomercial salesman.
Jan 04, 2016
On Beneath the Cover today: Okay, you caught the irony in the headline. Good start! Remember that a poor student picks one side, a great student will see the benefit in both.
Dec 28, 2015
On Beneath the Cover today: Cellphone penetration rates are at an all-time high: statistics show that there are more cellphones on the planet than people. Alongside all the laptops, tablets, and e-readers too, of course.
Dec 21, 2015
On Beneath the Cover today: It’s probably every writer’s dream to make it onto a bestseller list in their life. But for many, trying to achieve that isn’t the smartest move.
Dec 15, 2015
On Beneath the Cover today: There are many different types of book fans. Discover what it means for your potential sales if your platform is optimised with their types in mind.
Dec 14, 2015
On Beneath the Cover today: When you set out to write a book, you frame the scene, and determine the angle.
Dec 07, 2015
On Beneath the Cover today: Tips on writing always talk about capturing the readers imagination, but you need to not just grab their attention, but keep it too. You need to delight Broca’s Area with your writing. So it appeals to the eye and the ear.
Dec 01, 2015
On Beneath the Cover today: Know that how to organize your book begins with attention to detail. You must be driven by a passion for details, to achieve greatness.