nichesuite

You started the business with a lot of fanfare and enthusiasm, but a few months later, you are discovering that it is not delivering what you expected

This seems like the most obvious of questions. It is like askingwhat you go to a school for. Yet, the answer is not so simple.

The essence of any good business is to make the customer happy.

Trust forever the fact that when it comes to building a business; nothing works like trust. Trust is the foundation of a great business

Personalisation in ecommerce has been a highly debated and discussed area. Its genesis can be traced very nearly to the start of ecommerce itself. With the growth of this industry, personalisation grew, too.

It is surprising that although email marketing is inseparable from ecommerce and is its driving force; there are ecommerce businesses that commit fundamental blunders in their email marketing.

For an ecommerce business, selling on eBay and Amazon is the shortcut for reaching out to nearly 300 million potential buyers, at least a tenth of whom are from the UK.

A promotion is a sure-fire way of attracting customers to your ecommerce website. Promotions are usually occasional and don’t happen on a daily basis.

Selling on eBay is not rocket science. It may at first sound intimidating to be able to stand out among hungry competitors

Channel conflict is an unhealthy practice in ecommerce, and leads to a unique situation by which a business associate can become both a partner and a competitor.