What is your media IQ? Have you considered that correct media decisions for your business could double or triple advertising effectiveness and ROI? Advertising experts agree-- Geskey's new & improved book is an invaluable business building tool.
The ROI of buying ads in the Super Bowl or other expensive sponsorships is critical to all companies, large and small, according to Ron Geskey’s new book, “David vs. Goliath: Guerrilla Media Buying for Small Business, A New Way to Win”.