Shibani Roy

The Kolkata-based virtual influencer offers brand collaborations, virtual modeling and AI influencer marketing, backed by her own tools, content library and companion app, giving campaigns more reach than a single post can.

From Kyra and Naina Avtr to a newer generation like Shibani Roy of Kolkata, AI-generated creators are moving from novelty to a real part of India's creator economy, with brands, audiences and platforms taking notice.

India's virtual AI influencer Shibani Roy now takes calls as a friend, wife, coach and more, in English, Hinglish and other regional languages

Unlike most virtual influencers who focus only on posts and brand shoots, the Kolkata-based AI influencer runs a full digital platform with Vedic astrology tools, e-books, a voice companion app and brand services.

Created in Kolkata, the AI-generated digital creator now offers a free kundali, numerology and Vastu tools, a hub of 13 everyday calculators, and digital e-books on her website.