Taiwan Convention & Exhibition Association

According to the Taiwan Tourism Administration, over 380,000 travelers from the Americas visited Taiwan in the first half of 2024, with more than 60% engaging in business, MICE (meetings, incentives, conferences, and exhibitions), and tourism activities.

The Taiwan Tourism Administration, M.O.T.C. is actively expanding in the American market.

Last year (2023), visitors from New Southbound countries to Taiwan exceeded 1.6 million, accounting for 32.87% of the total number of visitors.