21GenX

India's creator economy is booming. With millions of photographers, vloggers, and content creators hitting the streets, studios, and trails every day, one question keeps coming up: why does camera safety still feel like an afterthought?

The way Indian women carry their world has changed. From boardrooms to college campuses, weekend getaways to daily commutes — today's woman needs more than just a bag.

21GenX continues to expand its global lifestyle portfolio with the launch of Fungoofun premium sling bags collection in India.

21GenX continues to expand its fashion and lifestyle portfolio with the introduction of Fungoofun shoulder bags collection in India.

21GenX continues to expand its lifestyle portfolio with the introduction of Fungoofun in India, bringing a curated range of women hobo bags designed for comfort, flexibility, and modern everyday use.

21GenX Brings the Officially Licensed GERM × THE MET Collection to Indian Consumers — Where Vincent van Gogh Meets Vacuum-Sealed Precision, and Everyday Hydration Becomes a Cultural Statement.

Official Collaboration with The Metropolitan Museum of Art Arrives Exclusively on 21GenX

21GenX continues to strengthen its lifestyle and family-care portfolio with the introduction of Baby Glory in India.

India's premium lifestyle market just got a significant upgrade. 21GenX has officially introduced Latta Alv — a design-forward drinkwear brand redefining how modern consumers experience everyday carry.

21GenX continues to expand its lifestyle portfolio with the introduction of Fungoofun in India.