V9 Design & Build

The debate is hotting up over what we should do to reverse our unprecedented use of our scarce resources and what role technology plays in reducing consumption while extending technology as a facilitator of self-sustainability.

A new microblogging website, Yahoo Meme, similar in style and functionality to Twitter, was soft-launched in Portuguese in May. They have now launched a Spanish version. What is unusual is the use of the word "meme", an idea by Richard Dawkins.

Although denying it has anything to do with the launch of Bing, Google's Matt Cutts unveiled their "secret project", one of the biggest behind-the-scenes updates to Google search and is testing the next-generation architecture, called Caffeine.

On Sunday, 9th August 2009, The Observer published a piece on how Rupert Murdoch will charge for online news content next year and, in so doing so, is set to shed costs and generate revenue for News Corp. So, what are the consequences of this?

On how businesses should develop a presence on Twitter and build a Facebook Page. Now, with social media firmly established in the armoury of our online marketing efforts, how can we best take advantage of these two social media giants?

In the good old days of directory submissions and the like, SEMs had the sole responsibility for search engine marketing. Not any more. Today, it's about providing advice to clients on writing press releases and articles, blogging and social media.

As each side lines up for a dogfight in the Bingle War, it won't be too long before Google drops its cluster bomb. With Microsoft's deal with Yahoo! it dwarfs itself on the periphery if the revolutionary nature of Chrome OS is to be believed.

In a recent report by Peter Horrocks, Director of BBC World Service, it is clear that as society becomes more networked, the fortress mentality of the mainstream media is increasingly under siege by the internet.

TechCrunch published an article "The Time Has Come To Regulate Search Engine Marketing And SEO". The essence of the article is that Google is the opaque "governor" of our online business world and should be regulated and "Chinese walls" rent asunder.

It didn't look too promising at the launch but Bing has been constantly in the news ever since. Some say the results are better that Google, even going as far as suggesting Google is all but finished. I don't agree.