Zubin Poonawalla & Associates

As the principal of a supply chain consulting firm specializing in the design of warehousing, distribution & fulfillment operations/ networks.......,

Logistics capability or lack of it, in today’s economy drives success or failure. In India, Express Logistics is gaining momentum, especially post the globalization wave of the early 1990s, says Zubin Poonawalla, CEO, zubin poonawalla & associates.

Companies reeling from supply chain breakdowns discover that aggressive cost cutting has created new risks, as demonstrated by highly publicized product recalls.

In my career of nearly 16 years, I have worked on both sides of the divide. What in jingoistic parlance is called: B2C and B2B tools. B2B segment, of course, operates on different ..............

In the coming years, the need for the supply chain management efficiencies would be driven by consumers demand. And it would be a sector agnostic phenomenon. Look at the case of telecom.

The demand pressures of future and companies’ commitment to improve quality of services would probably usher in a new avenue of supply chain and logistics operations in the future.

The present business environment has a core trend – there is a significant upshot in customers’ demand and the complexity at companies’ end is growing in meeting them.

The word supply chain is still a bit ahead of times for the Indian market. We don’t have supply chain as a formidable discipline in the country as yet.

Motor industry giant Ford has set out the steps it is taking to reduce the carbon footprint of its supply chain in its “FY09-10 Blueprint for Sustainability: The Future at Work”.

Zubin Poonawalla awarded the "Young Professional of the Year Award."