May 01, 2012
Coffee chain, Starbucks has launched a new campaign to improve its in-store customer experience.
Apr 27, 2012
Recent advances in digital data and software have opened up opportunities for companies to gain insight from customer data in order to improve their knowledge of the market.
Apr 24, 2012
As preparations get under way for the Diamond Jubilee many brands are releasing patriotic campaigns to show their support.
Apr 19, 2012
According to a recent report carried out by Taelo Corporation, social networking has created a nation of UK job flirts.
Apr 11, 2012
Facebook continues to be a key focus of a brand’s marketing strategy due to the continued success of the use of Facebook on product sales.
Apr 03, 2012
Cambridge has been named as one of the highest paying cities in the UK by a recent report from the Office of National Statistics (ONS), which analysed salaries across the country.
Mar 30, 2012
Soft drinks industry marketers are finding that they now need to add value to their marketing in order to compete in this fiercely competitive sector rather than focusing entirely on price.
Mar 21, 2012
The Office for National Statistics has revealed that 36% of graduates (dating from the past 6 years) were employed in unskilled jobs during 2011 which is an increase of 9% from 2001.
Feb 22, 2012
The best place to find a job in the UK has been revealed as Scotland by jobs site Adzuna.
Feb 21, 2012
The use of social media as a marketing tool is widely criticised by many in the consumer field; not by Domino’s Pizza though.