Mar 11, 2014
Professional social network LinkedIn is expanding in China and launches official Chinese brand name and website. The Chinese brand name领英 [lǐng yīng] was created by Labbrand, a leading China-originated brand consultancy.
Feb 17, 2013
“The Fragrance Bar”, an innovative in-store digital experience developed by Labbrand, has been featured in Sephora’s newest megastore in Shanghai.
Oct 09, 2012
Labbrand announces the completion of a Chinese brand name creation project for Colgate-Palmolive’s Optic White™, a new toothpaste that provides whitening benefits.
Jul 26, 2012
On July 25 2012, Denise Sabet, Labbrand’s Vice GM, presented at Ad Star 2012 Busan International Advertising Festival’s Shanghai Exhibition.
Jul 12, 2012
Labbrand, the leading China based branding consultancy, has released its Best Branding Practices in China - Luxury Industry report.
May 23, 2012
Labbrand releases white paper regarding trends and best branding (PINPAI) practices in the Chinese automotive industry
May 23, 2012
Labbrand announces the completion of a Chinese brand name creation project for Qoros, a new automotive brand by Chery Automobile Co. and Quantum LLC, a subsidiary of Israel Corporation.
Apr 25, 2012
On April 15th – 17th 2012, Labbrand sponsored and attended ESOMAR’s Asia Pacific 2012 research conference in Shanghai, China.
Mar 07, 2012
Labbrand is proud to announce the completion of a Chinese brand name creation project for Brioche Dorée, a well-known French bakery-café.
Jan 18, 2012
Labbrand President Vladimir Djurovic was interviewed by prominent French newspaper Le Monde regarding foreign brands’ Chinese names.