Direct Marketing Association

The Direct Marketing Association (DMA) is warning suppliers of print-based marketing products and services that they run the risk of being slapped with a hefty VAT bill if they fail to get to grips with VAT legislation.

The Direct Marketing Association (DMA) has welcomed Royal Mail’s announcement that it is now ‘taking additional time’ to consider its proposal to stamp all bulk mail with the message ‘Delivered by the Royal Mail’.

ntegrated agency archibald ingall stretton… has created a new multi-media campaign for the DMA Awards, the direct marketing industry’s biggest awards programme.

Integrated agency archibald ingall stretton… has created a new multi-media campaign for the DMA Awards, the direct marketing industry’s biggest awards programme.

Refreshed Direct’s Jane Holmes has been named DMA Young Spark 2010. The data solutions manager was crowned at the annual DMA Scottish Ball before an audience of direct marketing luminaries.

Scott Logie has been named as the newly elected chairman of the Direct Marketing Association (DMA). Logie succeeds David Metcalfe, head of wholesale banking at Lloyds TSB, who will step down in January following a two-year tenure.

Chris Combemale, executive director of the Direct Marketing Association (DMA), has defended Party Pieces, the mail order business of Kate Middleton’s family, from unfair press scrutiny.

According to findings from the latest Direct Marketing Association (DMA)/fast.map Data Tracking Study, 41 per cent of consumers believe they are ultimately responsible for the security of their personal data.

Five finalists have been shortlisted for this year’s DMA Young Spark, the award for the most outstanding new talent from an agency, supplier or client company across digital, direct, interactive or mobile marketing.

Retail giants Boots, Tesco and Argos have topped a list of consumers’ favourite brands in terms of their digital marketing output two weeks after the British Retail Consortium (BRC) announced a shock downturn in consumer spending on the high street